Now accepting early access applications

Launch Your Supplement Brand — Without the Chaos

The all-in-one platform that guides first-time supplement entrepreneurs from idea to live product. Step-by-step. No guesswork. No expensive consultants.

Free checklist included. No credit card required.

6–12
months saved on average
50+
vetted US manufacturers
$0
consultant fees needed
The Problem

Launching a supplement brand is harder than it should be

🌀
The process is fragmented
You're bouncing between Reddit, FDA websites, Alibaba, Canva, and random Facebook groups trying to piece it together yourself.
🏭
Finding good manufacturers is a nightmare
Most contract manufacturers don't return emails from new brands. The good ones are hidden, and the bad ones are everywhere.
⚖️
FDA compliance is confusing
One wrong claim on your label or Amazon listing can get your product pulled. The rules aren't clear and the stakes are high.
💸
Consultants are too expensive
Industry consultants charge $300–$500/hr to walk you through things that should just be documented somewhere. They shouldn't be.

Everything you need to go from idea to launch

01
Interactive Launch Roadmap
A step-by-step project manager built specifically for supplement launches. Niche selection, formulation, manufacturing, compliance, Amazon setup — all in one place with embedded guidance at every step.
✓ Included in all plans
02
Vetted Manufacturer Directory
50+ US-based contract manufacturers organized by MOQ, product type (capsules, gummies, powders, liquids), and certifications. Stop cold-emailing random factories — start with manufacturers who want your business.
✓ GMP & NSF certified only
03
Supplement Facts Label Generator
Input your formula and serving size, get an FDA-formatted supplement facts panel you can hand directly to your designer or manufacturer. No compliance guesswork.
✓ FDA compliant output
04
Amazon Listing Copy Generator
AI-powered tool that generates FTC and Amazon-compliant product titles, bullet points, and descriptions. Health claims compliance built in — so you don't accidentally get your listing flagged.
✓ FTC & Amazon compliant
05
Formula Cost Calculator
Input your ingredients and quantities and instantly see cost per serving, suggested retail price, and target margin. Know your numbers before you place your first order.
✓ Builder plan & above
06
Founder Community
Connect with other first-time supplement brand founders who are in the same stage as you. Share manufacturer experiences, get formula feedback, and celebrate your first sale together.
✓ Brand plan
How It Works

From blank page to live brand

01
Define your niche & product
Use our guided niche selector to identify your target customer, validate demand, and choose your hero product. We'll show you what's selling and where the gaps are.
02
Find your manufacturer
Browse our vetted directory, filter by product type and MOQ, and reach out with our proven email templates. No more cold outreach into the void.
03
Build your formula & label
Work with your manufacturer's in-house formulators or bring your own formula. Use our label generator to produce an FDA-compliant supplement facts panel instantly.
04
Set up your store & listings
Generate Amazon-compliant listing copy, set up your Shopify store with our checklist, and get your product photography and packaging brief sorted.
05
Launch & grow
Place your first order, go live, and start driving traffic. Our post-launch checklist keeps you focused on what moves the needle in your first 90 days.

Simple, transparent pricing

Cancel anytime. Save 20% with annual billing.

Starter
$49
per month
  • Interactive launch roadmap
  • Manufacturer directory (50+ CMOs)
  • FDA compliance checklist
  • Manufacturer email templates
  • Email support
Brand
$199
per month
  • Everything in Builder
  • Third-party testing tracker
  • Founder community access
  • Monthly expert Q&A call
  • 1-on-1 launch review session
  • Dedicated Slack channel
Early Users

Founders who've been where you are

★★★★★
"I spent 3 months trying to figure out the supplement industry on my own. This platform would have saved me all of that time and at least $4,000 in mistakes."
JM
Jake M.
Founder, pre-workout brand
★★★★★
"The manufacturer directory alone is worth 10x the subscription price. I found my CMO in 2 days instead of the 6 weeks I spent before finding this."
SR
Sarah R.
Women's wellness brand founder
★★★★★
"As someone with zero industry experience, I had no idea what I didn't know. The roadmap made me realize how much I was about to get wrong. Game changer."
DK
David K.
Fitness influencer → brand owner

Your supplement brand starts here.

Join the waitlist today and get our free 47-step Supplement Brand Launch Checklist — the exact roadmap we built the platform around.

No spam. No credit card. Just the checklist.